# Launch materials and test-period checklists

Pack your launch backpack: a clear two-day plan, first materials, and the numbers to watch during week one. You will not have to invent a starting point or wonder what you missed.

- **Outcome:** A two-day launch plan, a set of first materials, and a saved seven-day test card.
- **Duration:** 20–25 minutes
- **HTML:** https://playbook.affpartners.io/en/affiliate/lessons/launch-materials-and-checklists/

## 01. A launch backpack instead of a blank page

Everything for your first test is laid out in order: prepare the route and materials first, then start traffic and watch one consistent set of signals.

> Do not wait for perfect readiness. The goal of the first two days is a working, measurable launch—not a perfect funnel.

- **2 days:** to a first launch
- **3–5:** first posts
- **7 days:** for fair observation

## 02. Day 1: prepare

Do only what the test needs to be clear and measurable. Tick items off; progress is saved in this browser.

- [ ] Register for the affiliate program and complete verification.
- [ ] Understand the product: how QT works, how a trade happens, and how the format differs from Forex and binary options.
- [ ] Connect Telegram and set up a bot, channel, or short funnel.
- [ ] Prepare the first content: video, banners, and a channel introduction.
- [ ] Create a referral link with a separate test tag.
- [ ] Open the published link in a private window and check its redirect and tracking.

Before creating your first asset, read the [detailed product guide](https://gamechange.partners/en/support/useful-articles/product-guide-for-partners).

## 03. Day 2: launch

Keep the first release simple. Give people several clear entry points, then record the first observations.

- [ ] Publish your first 3–5 posts or videos.
- [ ] Start traffic: a placement, publication, or mailing, depending on the selected source.
- [ ] Check clicks, registrations, and FTDs in the dashboard.
- [ ] Set up Telegram or email notifications for new registrations.
- [ ] Write down early observations: what worked, who wrote, who subscribed, and who stopped responding.

## 04. Ready materials for your first funnel

Use one format at a time. Every material has one job: create interest, give context, or lead to the next action.

### Telegram: a channel for the funnel

Keep the channel description short and compelling, without overload. Pin a clear newcomer path first.

- Welcome post: “You are here because you are looking for a tool that helps you assess the market quickly.”
- One or two posts about you: who you are and why you run the channel.
- Day 1: “The tool worth starting with.”
- Day 2: a screenshot or video walkthrough of a situation.
- Day 3: a voice note: “What I think about the market right now.”

### Video, Reels, and video notes

Use a simple formula: hook → emotion → prompt → action. Do not promise income or call a trade risk-free.

- “Guess where the price will go in 30 seconds.”
- “A 30-second breakdown: what does the chart show?”
- “Not a trader, but I tried this — +$12. Checked it, then left.”
- Prompt: “Want to try it? I pinned the instructions in the bot.”

### Creatives: banners and teasers

Use one readable question and one next step. Before publishing, check current bonus terms and platform rules.

- “The chart froze. What happens next?”
- “30 seconds. One idea. Test a hypothesis.”
- “A bonus for the first entry” — only when the condition is confirmed for the correct GEO and platform.
- Formats: 1200×628 for teasers and Facebook, vertical for Reels and Stories, and a carousel for education.

## 05. Examples of launch bundles

These are reference points for a first test, not outcome promises. Do not carry the figures into your launch: GEO, creative, journey, and conditions change.

| Source | Funnel | Result after 7 days |
| --- | --- | --- |
| TikTok | Video → Telegram bot | 5 FTDs, 18 registrations, 9 RDs |
| Push traffic · RichAds | Teaser → quiz → channel | 3 FTDs, 1 RD, ROI about 120% |
| YouTube Live | Stream → Telegram | 6 FTDs, 1 RD, first deposit $600 |
| Facebook Ads | Lead form → bot → automated messages | 7 FTDs, 2 RDs, ROI 140% |

> These bundles come from partner practice and learning materials on content and conversion. Before scaling, confirm the result in a second comparable test.

## 06. What to track during week one

Look at the complete journey, not views alone. If data is still scarce, save qualitative signals—they will suggest the next question to test.

- **Clicks → registrations:** Check where people get lost: in the creative, at the link, or after the click.
- **FTD conversion:** For a start, one FTD per ten registrations can be a usable first reference point, but compare only like-for-like sources and periods.
- **Behaviour:** Who returned, wrote, subscribed, or stopped responding—and at what step.
- **Cohorts and RD:** See how many early users made a repeat deposit and how many days it took.
- **Channel or bot activity:** Record replies, button clicks, read-throughs, and recurring questions.
- **Reflection:** Save a short explanation: “Why did this work?” and “What would have caught my attention?”

## 07. How to build momentum during a test

In the first days, personal, useful contact usually matters more than adding another funnel complication.

- Reply personally to the first leads, especially in Telegram.
- Add a voice note or reaction when it helps explain the next step and does not imitate someone else’s experience.
- Build a mini-bot with 3–5 warm-up messages: value → example → answer to a question → CTA.
- Ultrade is a promotion that can include a risk-free trade under its terms; it is not an income promise. Mention it only when the promotion is active for the relevant GEO and its terms are shown to the user.
- Record short real-life reactions—it helps people see a channel author, not only a chart.

## 08. Easy mistakes to avoid

A first test can be uneven—that is normal. Do not confuse a quick launch with a chaotic one.

- **An overly complex scheme:** Start with one source, one link, and one clear sequence of materials.
- **A direct link with no context:** Give someone a reason to click first: a question, walkthrough, resource, or short explanation of the next step.
- **Waiting for the perfect moment:** The first launch is always a draft. Launch with a risk limit and improve from observations.
- **Ignoring statistics:** At least once a day, record clicks, registrations, FTDs, and one qualitative signal.

## 09. Save your first-test card

Fill in four fields. The card does not create a link or replace dashboard statistics—it keeps hypotheses separate and makes them easy to revisit after seven days.

- **Source:** For example: TikTok
- **First material:** For example: “Chart in 30 seconds” video
- **Tag or link:** For example: tiktok-video-01
- **Key signal for the week:** For example: registrations → FTD

### Seven-day plan

I am launching {source}. First material: {material}. I will use this tag or link: {link}. For seven days, I will check clicks, registrations, and FTDs every day; my key signal is: {signal}. I will change one element at a time and record observations.

## Terms in plain language

- **FTD — First-time deposit.** The first successful account deposit made by a user referred by a partner. Example: Five out of 18 registrations made an FTD.
- **RD — Repeat deposit.** A new deposit after the first one. It helps show whether the audience returns. Example: Nine users from the first week later made an RD.
- **Funnel — A person’s path to action.** A sequence of steps from first contact to registration, FTD, or another outcome. Example: Video → Telegram bot → registration is a simple funnel.
- **Creative — Material before the click.** A video, banner, text, or other material that gets attention and leads to the next step. Example: A video asking about price movement is one creative.
- **Cohort — A group with a common start.** Users grouped by period, source, or campaign so their behaviour can be compared fairly. Example: The first-week cohort came from TikTok.

## Grow with GameChange Partners

[Explore the partner program ↗](https://gamechange.partners/en?utm_source=academy&utm_medium=referral&utm_campaign=gcpacademy)

## Safety and constraints

**21+ · For persons aged 21 and over only.** Trading financial instruments involves significant risk and may result in the loss of invested funds. Affiliate Academy materials are for educational purposes only, do not constitute investment advice, and do not guarantee earnings.

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